SEO done by someone who ships the code
On-page, technical, and content SEO - combined into one engagement, run by a developer who can actually fix the rendering bugs your audit will surface.
Most SEO agencies hand you a 90-page audit and a 'send this to your dev team' email. I am the dev team. I audit it, fix it, write the content, and ship the schema - without a three-way handoff that loses 60% of the velocity.
+120%
Median organic traffic uplift in 6 months
95+
Core Web Vitals score targeted on key URLs
100%
Pages with valid structured data after audit
0
Black-hat tactics, ever
Trusted by founders & teams in

Smit Parekh
Full-Stack Developer
Gujarat, India · available worldwide
I'm the only person who touches your code. You talk directly to the senior developer writing every line - no account managers, no juniors, no handoffs. React, Next.js, Node.js, TypeScript and PostgreSQL, end to end.
- AWS Certified Solutions Architect
- 4+ years shipping production web apps
- 20+ live systems across FinTech, SaaS & AI
Everything included in every engagement
No upsells. No surprise change orders. One scope, one price.
Full technical & content audit
Crawlability, indexation, Core Web Vitals, schema, internal links, content gaps, keyword cannibalisation, backlink profile. One doc, prioritised by impact.
On-page SEO across the site
Title, meta, H1, schema (Article, Product, FAQ, Breadcrumb, Organization), OG images, canonicals, hreflang. Templated so new pages inherit it.
Core Web Vitals fixes
Real-user LCP, INP, CLS work. Image optimisation, code splitting, hydration cost reduction, render-blocking removal. Pass on real-world data, not Lighthouse-only.
Content briefs & writing
Keyword research, search-intent mapping, content briefs with target SERP features, and 1500-2500-word articles written by me - not GPT-spam.
Internal link strategy
Topic clusters, hub-and-spoke link maps, contextual links wired into the CMS or rendered pages. Your highest-authority pages funnel correctly.
Search Console + GA4 wiring
GSC verified, GA4 events for scroll/conversion, monthly reporting dashboards (Looker Studio) so you can see what's actually moving.
Results that build trust
The numbers behind the work - measured on real production data, not demos.
+120%
Median organic traffic uplift in 6 months
95+
Core Web Vitals score targeted on key URLs
100%
Pages with valid structured data after audit
0
Black-hat tactics, ever
The tools I actually use in production
Modern, battle-tested, and chosen for fit - not hype.
Audit
- Screaming Frog
- Ahrefs
- Search Console
- PageSpeed Insights
Implementation
- Next.js metadata API
- JSON-LD
- next-sitemap
- Cloudinary OG
Content
- Ahrefs
- ContentHarmony
- SurferSEO
- Originality.ai
Reporting
- Looker Studio
- GA4
- Search Console
- PostHog
How we'll work together
Predictable, written-down, no surprises.
- 01
Audit (week 1)
Full crawl, content inventory, Core Web Vitals report. Output: prioritised punch-list with effort/impact estimates.
- 02
Quick wins (weeks 2-3)
Schema, metadata templates, broken links, redirect cleanup, lazy-loading bugs. The fastest paths to ranking change.
- 03
Content engine (weeks 4+)
2-4 articles per month + internal link work. Briefs match real SERP intent, not just keyword volume.
- 04
Iterate on data
Monthly review of ranking, CTR, conversions. Cut what doesn't work, double down on what does.

AWS Certified
Solutions Architect
I'm Smit Parekh - a full-stack developer who writes every single line of your code
With 4+ years of experience shipping production systems for FinTech, SaaS, and AI startups, I work as a senior individual contributor - no juniors on your project, no account managers between you and the work. Every commit, every architecture decision, every deployment lands on my machine first.
I specialise in the TypeScript ecosystem - React & Next.js on the frontend, Node.js / NestJS on the backend, PostgreSQL for data, and AWS for infrastructure. I've built headless e-commerce stores, multi-tenant SaaS platforms, real-time dashboards, AI-powered tools, and performance-first marketing sites. The common thread: clean code, zero tech-debt handover docs, and measurable business results.
10+ production apps shipped
FinTech, SaaS, AI startups & e-commerce
95+ Lighthouse scores, guaranteed
Performance baked in from day one
AWS Certified Solutions Architect
Infrastructure decisions you can trust
Direct, async-first communication
You talk to who writes every line of code
My daily stack
Pricing that matches the work
Starting prices. Final quote in writing after a 30-minute scoping call.
Audit
One-time deep audit + plan
$750starting
- Full technical + content audit
- Prioritised action plan
- 60-min review call
SEO Sprint
6-week intensive
$3,500starting
- Audit + all quick-win fixes shipped
- Schema + metadata templates
- 8 content briefs delivered
Retainer
Ongoing SEO growth
$1,800/mostarting
- 2-4 articles + internal linking
- Technical regression watch
- Monthly Looker Studio report
Me vs. an agency vs. hiring in-house
Three ways to get this built. Here's the honest comparison.
Best value Solo Dev (me) $80-$120 /hr or fixed | Agency $150-$300 /hr blended | In-house hire $80-$120K /yr + benefits | |
|---|---|---|---|
| Start date | 1-2 weeks from quote | 4-8 weeks onboarding | 8-16 weeks to hire |
| Who writes the code | Senior dev - every single line | Junior assigned to your account | Whoever you manage to hire |
| Communication | Direct - you talk to who codes | Via account manager first | Direct, but management overhead |
| Flexibility | Scale up or down any time | Locked to contract length | Fixed headcount, hard to change |
| Code ownership | 100% yours, full handover docs | Depends on contract terms | Yours, but bus factor risk |
| Risk | Weekly demos, fixed scope | Scope creep & handoff gaps | Wrong hire = months lost |
Questions I get asked first
How long until I see ranking change?+
Technical fixes can move things in 2-4 weeks. Content-driven ranking on competitive terms takes 3-6 months. I'll be honest about which keywords are realistic and which aren't, in writing, before we start.
Do you use AI to write content?+
I use AI for keyword research and outline drafts. The final article is written or heavily edited by me - Google's helpful-content update has tanked sites that publish raw GPT output, and I won't put your domain in that bucket.
Will you guarantee a #1 ranking?+
No. Anyone who does is lying. I will guarantee the technical fixes are correct, the content is genuinely better than what currently ranks, and the work is measurable in GSC.
Do you work with my existing CMS?+
Yes - WordPress, Webflow, Shopify, Sanity, Contentful, custom Next.js. Schema and metadata are templated into whatever CMS you use.
Let's scope your project
Tell me what you're building. I'll reply with a written estimate within 24 hours - no sales call required.
Related services
Often paired with seo services.
Technical SEO
Core Web Vitals, schema, indexation, and JavaScript-rendering work - by someone who reads the Next.js source, not just the SEO tool report.
Local SEO
Google Business Profile optimisation, citations, reviews, local schema, and location-page architecture for service businesses and multi-location brands.
SEO Audit
Technical, on-page, content, and backlink - one report, severity-ranked, with effort and impact estimates on every recommendation. Delivered in 5 business days.
Web Development
From the database schema to the deployed Next.js frontend, I ship modern web apps designed to rank, convert, and scale. One engineer, full ownership.